Spitfire’s Katlego Baaitse gives the winning answer to KFC ‘s Family Feud
Hey you! Yeah, you reading this! What happens when the legendary international star and original King of Comedy, Steve Harvey, breaks the fourth wall to call you out? Well if you’re Spitfire, you provide the perfect answer for Ogilvy and KFC: director Katlego Baaitse.
Katlego worked closely with the renowned comedian, casting a perfect, highly expressive performer to play against Steve Harvey’s larger than life presence. Spitfire and the team successfully managed the twin challenges of navigating the complexities of COVID and shooting with a seasoned international star in the limited available time, creating a comedic showdown between a loveable Jabu and an effortlessly funny Steve Harvey.

Converse Roots: We are All Stars
Converse gets the All-Star treatment from Spitfire’s rising star- Katlego Baaitse.
Katlego combines a generous helping of street, super keen vision and heaps of advertising experience to create a piece of communication that leaps out the screen and grabs you by the soul. Having an agency as visionary as Joe Public helps a great deal too. This picture acknowledges the visionaries of the past, celebrates this who walk in their shoes today and salute the All Stars of our time.

Nedbank orders a Reality Check. Katlego delivers.

Who’s adequately prepared for retirement? Less than 10% of South Africans, that’s who. Nedbank and their agency Joe Public had a powerful message to share. And Spitfire Director Katlego Baaitse was entrusted with bringing it to life.

It’s a sensitive subject: 90% of South Africans can’t afford to retire. But draw your target market into a situation they can relate and react honestly to and you’ve hit the message home. So on 16 April 2023 at the upmarket Greenhouse Restaurant in Sandton, Nedbank, Joe and Katlego put a twist on reality that placed people’s retirement futures front and centre.

Katlego invites the viewer along as a sympathetic observer to an uncomfortable truth. By amplifying the empathy of restaurant patrons to servers who should have long retired, Katlego and Nedbank heighten the stark reality of having to work way beyond what should be acceptable. And produced a powerful piece of work that blends respect with compassion wrapped in a hard-hitting warning: Don’t let this be you.

In contrast, though, let this be you if you have a board that needs to soar: contact Spitfire now and let’s talk about how Katlego can help make this happen.

A cutting-edge banking platform needs a cutting-edge card. The YAP mirror card is one like no other: 18 grams of mirrored Mastercard metal. And working with one of the formidable animation studios in the country, Cinegistix, Katlego’s work literally reflected (there you go!) the world-class stylishness of this exclusive card.
For YAP – and Katlego – the future looks seriously bright. Contact Spitfire and we’ll make your work shine too.

"Spitfire’s Katlego goes global with YAP.
A new, exciting, and innovative banking platform breaking through in the Middle East, and based on cutting edge tech, YAP digital banking has its sights set firmly on the future – and on global growth. Which is why, to announce their presence to the world, they and agency Impact Proximity Dubai looked to their creative kindred and comrade, Spitfire’s Katlego Baaitse."

When Ogilvy heard about two men who targeted KFC branches as fake food inspectors to get free meals, the story – which later proved to be fake itself – inspired a three-part documentary-style campaign for their client detailing the “investigation” that followed. And Katlego’s storytelling skills and talent for comedy were immediately put on the case.
“The KFC PI Diaries” follows top Private Investigator Beckett Mathunzi as he pulls out all the stops to find the dastardly culprit, the clues mounting up as he gets closer and closer to solving the mystery. Like, really close. Fantastic casting, quirky and understated comedic timing and editing and a Coen brothers-inspired shooting style makes for a riveting and hilarious crime investigation “whodunnit”.
And with the three films achieving over three million views within three days, it seems we’re not the only ones to think so.
So if you’re looking for answers for your concept idea and need a razor sharp mind to crack the case, contact Spitfire and we’ll get Katlego onto it. Because all the evidence points to a brilliant result.

When Ogilvy heard about two men who targeted KFC branches as fake food inspectors to get free meals, the story – which later proved to be fake itself – inspired a three-part documentary-style campaign for their client detailing the “investigation” that followed. And Katlego’s storytelling skills and talent for comedy were immediately put on the case.
“The KFC PI Diaries” follows top Private Investigator Beckett Mathunzi as he pulls out all the stops to find the dastardly culprit, the clues mounting up as he gets closer and closer to solving the mystery. Like, really close. Fantastic casting, quirky and understated comedic timing and editing and a Coen brothers-inspired shooting style makes for a riveting and hilarious crime investigation “whodunnit”.
And with the three films achieving over three million views within three days, it seems we’re not the only ones to think so.
So if you’re looking for answers for your concept idea and need a razor sharp mind to crack the case, contact Spitfire and we’ll get Katlego onto it. Because all the evidence points to a brilliant result.

When Ogilvy heard about two men who targeted KFC branches as fake food inspectors to get free meals, the story – which later proved to be fake itself – inspired a three-part documentary-style campaign for their client detailing the “investigation” that followed. And Katlego’s storytelling skills and talent for comedy were immediately put on the case.
“The KFC PI Diaries” follows top Private Investigator Beckett Mathunzi as he pulls out all the stops to find the dastardly culprit, the clues mounting up as he gets closer and closer to solving the mystery. Like, really close. Fantastic casting, quirky and understated comedic timing and editing and a Coen brothers-inspired shooting style makes for a riveting and hilarious crime investigation “whodunnit”.
And with the three films achieving over three million views within three days, it seems we’re not the only ones to think so.
So if you’re looking for answers for your concept idea and need a razor sharp mind to crack the case, contact Spitfire and we’ll get Katlego onto it. Because all the evidence points to a brilliant result.